3500 Crores to set up transmission for DD in Nepal! Oh, what is our country coming to!
Delhi: After the
Cabinet Committee on Economic Affairs on Friday approved a Rs. 3,500
crore plan to upgrade infrastructure facilities of public broadcaster
Prasar Bharati, Doordarshan announced plans of how it was going to use
the monies.
Aside from plans to start broadcasting in Nepal, the business
plan seemed to involve paying people in India to start watching the
channel again.
Doordarshan has been steadily losing
market share in the cut throat media industry, after the launch of
private channels and with DTH replacing cable in a large chunk of
households, rendering the channel a non-option even in the case of cable
outages.
“We are not sure but there is a memo going around in our department that the scheme will be called something on the lines of Rajeev Gandhi Chalchitra Pradarshan Yojna,”
a Prasar Bharti official said. “It will basically be an extension of
MNREGA wherein instead of having to work to earn the promised monetary
amount, people have the option of watching Doordarshan, instead of
having to work.”
“Because in many ways, tolerating Doordarshan is hard work as well,” the official added.
No comments:
Post a Comment